Part of the fun with anything online is
that you can pretend to be anyone. With this Facebook assignment I
pretended to represent three organizations I had only barely heard
of. One would think this task would be hard but it was surprisingly
easy considering all the information available on the web. This made
me really consider how important communication is on Facebook. Anyone
can make a page but without an audience one's group or event is
nothing but a post no one will see. Communication can get your web
page out there and seen. A well put together page is interesting but
in order to get page views for a group or event one must network and
communicate with other Facebook users. Communication also shapes the
way a group looks online. The first thing a potential customer or
reader sees on Facebook are the pictures and graphics. Thus, pictures
on Facebook have to be unique and professional. A simple logo ripped
off Google images would make one's page seem shady and unofficial.
Graphics and descriptions must be unique enough to seem like they
came from the original owner but not so casual that they seem like
the work of some ten year-old in a basement.
Communication is also pivotal to the
success of events. Facebook allows users to invite friends to events
through Facebook. While this seems fool-proof a lot goes into making
sure the user doesn't simply dismiss the message. The wording of the
invitation can not be so long as to have the reader skip it but
descriptive enough to make the reader want to attend.
Another important aspect of
communication is maintenance. The Facebook page of one's group or
event must be well maintained. A Facebook page that looks inactive or
abandoned is likely to draw viewers away. In short communication is
pivotal to Facebook because it draws in the audience.
My new Facebook Page can be viewed
here: http://www.facebook.com/comm336student
Screens Restaurant can be viewed here:
SPCA at Eastern Hills Mall can be
viewed here:
Clarence High School can be viewed
here:
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